Business Insider: Former neo-Nazi: Here's why there's no real difference between 'alt-right,' 'white nationalism,' and 'white supremacy'

Business Insider | 23 Aug 2017
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"We recognized back then that we were turning away the average American white racists and that we needed to look and speak more like our neighbors," Picciolini said. "The idea we had was to blend in, normalize, make the message more palatable."

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